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Director Brad Holland from Jack White's That Black Bat Licorice

Music videos exploded in popularity during the 1980’s—with sources like MTV delivering a new multi-sensory experience to fans. This gave artists a new avenue for promoting their work, expressing creative ideas, and interacting with their audience. But the audience still lacked a level of participation.

Jack White’s latest video release for his single, That Black Bat Licorice, takes a revolutionary approach to the traditional music video. White’s new 3-in-1 music video features three independent videos (Two live action and one animated short) rolled into one track. Shot on EPIC DRAGON, the video allows viewers to customize their experience by toggling between the various scenes by pressing keys on their keyboard—offering a unique level of control and participation in the video.

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House of Cards Season 3

Tomorrow, the third season of House of Cards debuts on Netflix—chronicling Frank Underwood (portrayed by Kevin Spacey) and his wife, Claire’s (Robin Wright), continued navigation of the treacherous waters that encompass DC politics. Revolutionizing the way we watch TV—Netflix and House of Cards ushered in a new era of high-quality, cinematic content streamed directly to your home television. The entire series has been shot on RED—enabling the crew to meet demanding shooting schedules and rapid turnaround times—with Season 3 moving from shooting on EPIC MYSTERIUM-X to EPIC DRAGON.

Make sure to clear this weekend’s calendar for the new season of House of Cards.

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RED Collective: Stijn Verlinde

Posted 14 days ago

RED Collective: Stijn Verlinde

Fostering a career out of hard work and dedication, Stijn Verlinde has worked diligently to make a name for himself within the world of electronic music festivals. As a creator of “aftermovies,” Stijn chronicles the entire Electronic Dance Music (EDM) festival experience through an intricate coordination of music and footage from the event. Used heavily to promote upcoming festivals, it’s imperative that Stijn’s videos take viewers on a journey that is enticing and well-timed.

For this profile in the RED Collective series, we reveal how Stijn’s attention to detail and passion for capturing raw emotions has made him one of the most in-demand cinematographers in the industry.

Stijn uses his EPIC DRAGON to shoot motion. Be sure to check out more of Stijn’s work on his Facebook page.

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John John Florence captured by EPIC DRAGON

UPDATE: Congratulations to North Shore local, John John Florence—this year’s Volcom Pipe Pro Champion. Mason Ho, Kelly Sater, and Sebastian Zietz also made it to the final heat, finishing behind Florence—who won his fourth Volcom Pipe Pro this year. If you weren’t able to tune into the live broadcast, you can find highlight reels and photos at Volcom Pipe Pro and World Surf League.

For a complete recap of each heat, visit the Volcom Pipe Pro Heat Analyzer. Be sure to check out Round 32, Heat 4 at 5:34:30 for a closer look at the RED 4K Broadcast System in action—and stay tuned for footage and updates from our REDirect® 2015 competitors.

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Better Call Saul Premieres Feb 8th, Shot on RED

Better Call Saul is the highly anticipated spin-off from Breaking Bad creator, Vince Gilligan. Scheduled to premiere on February 8th, Better Call Saul is a story of the “trials and tribulations” of criminal defense lawyer, Saul Goodman (played by actor, Bob Odenkirk), six years prior to the Breaking Bad storyline. Shot on the EPIC DRAGON, the ‘prequel’ is set in Albuquerque, New Mexico and follows Goodman—known then as Jimmy McGill—during his career as a public defender.

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Jerome Dolbert takes RED EPIC-MYSTERIUM-X into the rainforest

Every day more of South America’s rainforests and wildlife disappear due to the effects of deforestation, gold mining, and mercury pollution—spurred on by global industrialization and other regional economic factors. To document and raise awareness about the irreversible damage occurring on a daily basis, Jérôme Dolbert of Naiade Pictures set out into remote areas of the Peruvian rainforest with an EPIC MYSTERIUM-X. He trekked into the rainforest by foot and canoe with the EPIC, a handful of Optimo lenses, and supporting camera equipment—weighing over 80 kg (176 lbs). Dolbert’s trip lasted 25 days and spanned over 700 kilometers (430 miles) of Peru’s untamed rainforest.

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RED BTS: Space School

Posted about 1 month ago

RED BTS: Space School

RED’s latest Behind The Scenes (BTS) takes you alongside Director Jonathon Bird and his crew for an exclusive look at the making of their film, Space School. The RED team (along with Frazier Nivens of Ocean Imaging) traveled down to the Aquarius Reef Base, off the coast of the Florida Keys for some pre-release access.

Shot on the EPIC DRAGON, Space School depicts how astronauts prepare for the rigors of zero gravity exploration at underwater training facilities—such as the Aquarius Reef Base. In the “space-like" simulated microgravity, astronauts perform routine maintenance, carry out experiments, and acclimate themselves to living in confined spaces—similar to conditions they will encounter in space.

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REDirect Surf 2015

Last year, RED teamed up with The Berrics to equip some of the most renowned filmmakers in skateboarding with the best cameras in the business. For this year’s REDirect® competition, RED has partnered with Surfer Magazine and selected 12 unique and talented filmmakers from the surfing community. For REDirect Surf 2015, each contestant will receive a full EPIC DRAGON camera package and compete to capture the best and most exciting footage in surfing.

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