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RED Collective: Asgeir Helgestad

Posted 8 months ago

RED Collective: Asgeir Helgestad

Asgeir Helgestad is an award-winning wildlife photographer, filmmaker, and author who has devoted his attention to capturing the natural and environmental essences within his home country of Norway. From the steep Fjord valleys in Hardanger, to the tuxedoed King Penguins in South Georgia, Asgeir has applied his calm, patient demeanor to capture the feelings and soul of the natural world around him.

For the next profile in the RED Collective series, we reveal Asgeir’s passion for wildlife as he treks through harsh winter habitat to capture the everyday lives of wolves, bison, and bighorn [sheep].

Asgeir uses his EPIC to shoot motion and pull stills. Check out his work at

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RED at NAB 2014

Posted 8 months ago


RED Digital Cinema® is pleased to be exhibiting at the National Association of Broadcasters show in Las Vegas, NV April 7 – 10. Throughout NAB, RED® will be showcasing an array of innovations that proves RED® is the best all-in-one option for filmmakers and photographers alike.

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This year’s Sundance Festival highlighted the growing trend of independent filmmakers moving from traditional film into the realm of digital cinematography, as most of the productions this year were filmed completely with digital cameras.

This year, Dear White People, was one of the many projects that were garnering buzz through its inventive means of funding. Filmed on a RED EPIC, the movie pushed the boundaries of what you could accomplish with a limited budget. Writer/Director, Justin Simien, took a nontraditional route by first filming a trailer for the movie using $2,000 to gain funding for his vision. In June 2012, Simien launched an Indiegogo campaign that gained so much traction, it received the first-ever Indiewire Project of the Year Award before filming even began.

The production recently premiered at the Sundance Film Festival with Simien taking home the U. S. Dramatic Special Jury Award for Breakthrough Talent. While a public release has yet to be announced, the movie’s fan base – “Dear White People Union” – has continued to grow in size and anticipation.

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Royal Caribbean recently made an upgrade to their Navigator of the Sea cruise ship, adding a virtual balcony to each of their interior staterooms. The virtual balcony consists of an 80 inch HD display featuring a live feed from RED EPICs positioned on the stem and the stern of the cruise ship. Durability was a huge concern for the project, since the cameras would have to provide a consistent feed while exposed to the elements – including sun, salt water, and wind.

Whether the cabin’s “balcony” faces the front or the back of the boat determines if they display the video from the camera mounted on the bow or stern. By displaying the frontal view on a forward facing screen, passengers are less likely to experience sea sickness since the physical motion mirrors what they’re looking at.

Mounted with a wide angle lens, the RED EPICs provide a panoramic view that allows customers to feel like they’re experiencing the most coveted views on the ship first hand. While some may consider an inner stateroom to be less than ideal, those passengers will now be able to take in every sunrise and sunset in HD.

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RED DRAGON goes Under Water

Bob Cranston and Johnny Friday have made their living diving into the depths of the ocean to give you larger than life images. With an impressive resume of IMAX 2D and 3D underwater features, these men have a wealth of large format experience that puts them in an upper echelon of photographers.

Since the original RED EPIC was released, shooting for the big screen has never been easier for the duo. Fifteen person crews has been pared down to two and the size of both the boat and camera rig has gotten significantly smaller.

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For the first time ever, a digital cinema camera has been tested alongside leading stills cameras in the independent DxO Mark sensor rating database – and it beat out all of the competition with a record score of 101 points. Results from the new RED DRAGON sensor make one thing clear: the line between cinema and photography has been officially blurred, if not erased.

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Behind the Scenes as Chip Yates breaks records

Chip Yates designs and races electric motorcycles, winning AMA championships and setting world records with his own creations. He has also taken his designs to the air, creating a fleet of powerful electric airplanes that feature the type of scorching speed that continues to put him in the record books.

Although he makes it look easy, Chip spends countless hours testing and working in an effort to push the envelope continually. Part of this process is documenting flights in a way that can be easily and effectively scrutinized — which has been made easier with the high resolution and frame rates their RED EPIC offers.

We’re actually able to slow it down so much that we can see technical problems. We can see wing flutter, we can see small oil leaks.

Check out the RED BTS video to hear more from Chip and see the footage they captured on yet another record breaking day.

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