RED was proud to be a sponsor of this year's La Jolla Fashion Film Festival. Over three days, RED participated in many areas of the festival and awarded a RED EPIC to the winner of Best Picture on Saturday night.

Congratulations to Indrani Pal-Chaudhuri who won for "The Legend of Lady White Snake." Indrani collected 4 of the 8 awards also winning Best Director, Best Fashion, and Best Special Effects. Indrani's winning entry starred Daphne Guinness and was shot in New York using the RED ONE.

RED teamed with Smashbox Digital to create an entire fashion shoot setup for demonstration during the weekend. On Friday, RED ran a photo shoot on EPIC and SCARLET with Marcus K. Jones, Best Director winner of LJFFF 2011. On Saturday, RED offered a hands-on Camera Tech Demo. Each night, the RED crew shot the red carpet press receptions and on the final night, they shot the awards ceremony. Additionally, Smashbox Digital used EPIC to shoot super high-resolution celebrity portraits of many of the LJFFF guests.

As always, we're pleased to see such unique work shot on RED cameras and were proud to learn that many festival submissions were shot on RED. We hope you enjoy some images from the festival.